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Sears, Roebuck and Company “Fire Truck”

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Film Identifier: F.2005-05-0216
Run Time
0h 1m 7s
Format
16mm
Color
Color
Sound
Optical
Date Produced
1968
Abstract
Ad advertisement for a fire truck toy sold at Sears department stores. The ad features two young boys playing with the toy accompanied with the sounds of actual fire or emergency radio transmissions. The ad ends with a narrator inviting viewers to Sears Toy Town. 
Main Credit
Sears, Roebuck and Company (corporate name)
Mike Gray Associates, Inc. (is production company)
Related Place
United States (production location of)