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Muhammad Ali Restaurant 12/8/10/75

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Run Time
0h 4m 13s
Format
16mm
Color
Color
Sound
Mag Stripe
Date Produced
December 8 1975
Abstract
This footage depicts the opening of Muhammad Ali's short-term business venture in fast-food: Ali's Trolley in Chicago.
Description
Muhammad Ali entered the fast-food francise with the opening of his Ali's Trolley (located at 50th and State on Chicago's South Side), which featured a secret recipe for fried chicken, fish and chips, as well as side orders of mashed potatoes and coleslaw. 

This footage includes multiple outakes that have been spliced together. Scenes include Muhammad Ali taste-testing the food in the kitchen of Ali's Trolley; Ali at a press release where he describes the new restaurant's menu, the building's aesthetic merits, and his ambitions—"My contenders are Burger King, McDonalds, Kentucky Fried, Lums; they're all in trouble;" Ali surrounded by an admiring crowd outside of the resturant; and scenes of a seated woman eating chicken out of a box on her lap. 

According to reporter Rosemarie Gulley, Ali's goal was to use the resturant as a way create jobs in Black communities that could lead to increased housing, hospitals, and future opportunities for Chicago's underprivledged. Yet, the Ali's Trolley venture lasted only 18 months.
 
Main Credit
ABC News (corporate name)
Koza, Frank (is filmmaker)
Actors, Performers and Participants
Gulley, Rosemarie (is reporter)
Ali, Muhammad (is participant)
Related Place
Chicago (depicts)